Rare earth infused Borobismuth glasses were synthesized using traditional melt quenching experimental method to study their structural and luminescence properties. Amorphous nature of the samples was confirmed by X-ray diffraction and Raman analysis revealed progressive recognization of borate structural units resulting in modified network connectivity. The observed variations in density, optical polarizability, and related physical and optical parameters confirm the stabilization of the glass network compactness. Photoluminescence (PL) investigations showed broad ultraviolet visible emission with intensity modulation controlled by heavy metaloxide and rare earth concentration. An improvement in emission efficiency at lower concentrations is associated with enhanced structural asymmetry and stronger local field effects, whereas luminescence quenching at higher concentration is linked to increase the non radiative energy transfer. These findings indicate that the prepared rare earth infused borobismuth glasses may be used in solid state lighting and advanced photonic applications.